What do we show in our eye tracking films and what are they for?

• We give qualitative in-depth analyses of navigation to headlines, flash lines, figurative marks and word marks as well as logos
• We investigate areas which are overlooked and insufficiently perceived, revealing priorities
• We highlight primary points of interest, detailed recognition values and time economy
• We show areas which offer little interest from a visual physiology point of view, have low detailed recognition and poor time disposition
• In other words
  viewpointsystem eye tracking films show what our eyes really see